Word Meaning
बेच
bech
Meaning
To sell, barter, or sacrifice in exchange for something.
Detailed Meaning
In this couplet, 'bech' denotes parting with one's very soul or life ('jī') as the currency required to acquire the beloved. It invokes the classical motif of 'bāzār-e-ishq' (the marketplace of love), where standard material wealth is useless and only self-annihilation qualifies one as a genuine buyer. Thus, selling one's life becomes the ultimate expression of longing and surrender.
Etymology
Sanskrit 'vikrī' (to sell, trade) via Prakrit 'vikkaï' / 'vecca-'.
Usage
In classical Urdu poetry, selling one's heart, faith, or life is a standard trope used to dramatize the total abandon and devotion of the lover.
Examples
Having sold my heart in the bazaar of love.
He bartered his peace away for a single glance.